In addition to my extensive experience in event and festival management, I possess a wealth of knowledge in the automotive marketing industry. Building upon my work ethic and organizational skills gained through my involvement in festival management, I rapidly progressed from an ambassador role to managing various programs at numerous events across the nation. I have worked with several agencies with a strong presence in the automotive landscape, including Podium Marketing, Driveshop, EventNext, and AMCI.

Throughout my years of experience in the automotive space, I have represented an array of prominent brands, including:

As an event and tour manager, I assumed a wide range of responsibilities, including team management of brand ambassadors and product specialists, the logistics of transporting brand assets to and from events, the safe handling and care of new vehicles, serving as the intermediary between the agency/brand and event organizers, and acquiring in-depth knowledge of every vehicle I had on site.

Managing dozens of keys for new vehicles with a minimum total value of over a quarter million dollars became a routine part of my event management duties, as did the challenges inherent in managing diverse personalities on a weekly basis. Notable events included:

• Mercedes EQ Tour
• Mercedes EQ- Miami F1
• Polestar 2 On Tour
• Easter Jeep Safari
• Bronco Celebration East
• Jeep On The Rocks
• Outdoor Retailer
• Winter on the Rocks
• Tough Mudder
• Spartan Race
• Pikes Peak Hill Climb
• NHRA Mile High
• Minnesota State Fair
• Texas State Fair
• Jackson Hole Rendezvous
• Telluride Gay Ski Week
• WeFest
• Country Jam
• Ohana Music Festival
• Central Florida Auto Show
• Las Vegas Auto Show
• Seattle Auto Show
• Denver Auto Show
• Phoenix Auto Show
• International Sportsmen’s Expo
• Fred Hall Outdoor Shows

Being quick on my feet and able to apply practical solutions to any issue that arose aided in a quick transition into account and production roles. When working as an experiential program producer, I worked closely with a variety of third parties, including partner agencies, commercial real estate groups, property owners, and lifestyle center managers. My field experience allowed me to plan efficient tour stops, giving the ground teams the information they needed to be successful at every stop they visited.

From car shows and state fairs, to music festivals and smaller industry events, to regional and multi-national tours, I have experienced it all in my automotive marketing career. I’m always interested to do more work in this space, and I’m open for conversations about automotive marketing. Whether you need program management, practical solutions to client challenges, or fleet management, I can be the resource for your team that you might not even have known you needed. Whether it’s an email, phone call, or using my contact form, let’s talk about automotive marketing!